Terms & Conditions

Last updated: June 25, 2026

Important Notice

Please read these Terms of Use carefully before accessing, registering for, connecting accounts to, or otherwise using the Services provided by Adoraxe Private Limited.

By clicking "Accept", "Agree", "Continue", registering an account, connecting a third-party platform, accessing or using the Services, or otherwise indicating your acceptance of these Terms, you acknowledge that you have read, understood, and agree to be legally bound by these Terms of Use, the Privacy Policy, Cookie Policy, and any other policies or guidelines referenced herein or published by Adoraxe from time to time.

If you do not agree to these Terms, you must not access or use the Services.

1. Introduction

1.1 Agreement Between You and Adoraxe

These Terms of Use ("Terms") constitute a legally binding agreement between Adoraxe Private Limited, a company incorporated under the laws of India and having its registered office at INNOV8, RCity, 4th Floor, RCity Offices, Lal Bahadur Shastri Marg, Ghatkopar, Mumbai, Maharashtra 400086 ("Adoraxe", "Company", "we", "our" or "us"), and any individual, business entity, organization, agency, influencer, creator, brand, enterprise customer, or other person accessing or using the Services ("User", "you" or "your").

1.2 Scope of the Services

These Terms govern your access to and use of the Adoraxe website located at adoraxe.com, including all associated applications, software, dashboards, APIs, integrations, automation tools, analytics services, reporting features, hosted solutions, and any related services provided by Adoraxe from time to time (collectively, the "Services").

1.3 Nature of the Platform

Adoraxe operates as a software-as-a-service (SaaS) platform designed to assist users in managing, automating, synchronizing, publishing, distributing, monitoring, and analysing content across supported third-party social media platforms.

1.4 Acceptance of Terms

By accessing or using the Services, you acknowledge and agree that your relationship with Adoraxe shall be governed exclusively by these Terms and any policies incorporated herein by reference.

1.5 Changes to the Terms

Adoraxe reserves the right to modify, amend, update, or replace these Terms at any time. Material modifications shall become effective upon publication on the Adoraxe website or through such other notification mechanism as Adoraxe may determine appropriate.

1.6 Continued Use

Continued use of the Services following publication of any revised Terms shall constitute acceptance of such revised Terms.

2. Definitions

For purposes of these Terms, the following expressions shall have the meanings assigned to them below:

"Account" means a registered account established by a User for purposes of accessing and using the Services.

"Affiliate" means any entity that directly or indirectly controls, is controlled by, or is under common control with a party.

"Automation Rules" means user-configured workflows, publishing instructions, synchronization settings, automation preferences, routing rules, triggers, and other configurations established by a User through the Services.

"Connected Account" means any social media profile, page, business account, channel, community, organization profile, or other third-party account connected to the Services by a User.

"Content" means any text, image, video, audio, graphic, metadata, caption, comment, hashtag, post, pin, tweet, reel, shorts, story, analytics information, or other material.

"Services" means all software, technology, applications, APIs, integrations, automation tools, dashboards, websites, and related services provided by Adoraxe.

"Third-Party Platform" means any external platform, service, or application integrated with the Services, including Facebook, Instagram, Threads, LinkedIn, TikTok, Pinterest, X, YouTube, Tumblr, Bluesky, and any successor platforms.

"User Content" means any Content owned, uploaded, submitted, published, managed, accessed, synchronized, or processed by a User through the Services.

"Subscription Plan" means any paid or unpaid service tier offered by Adoraxe.

3. Eligibility and Authority

3.1 Eligibility Requirements

The Services are intended solely for persons capable of entering legally binding contracts under applicable law.

3.2 Minimum Age Requirement

You represent and warrant that you are at least eighteen (18) years of age.

3.3 Use by Minors

Individuals under eighteen (18) years of age may only use the Services under the supervision and consent of a parent or legal guardian.

3.4 Authority to Bind an Entity

If you access the Services on behalf of a company, agency, organization, or other legal entity, you represent and warrant that you possess full authority to bind such entity and that such entity agrees to be bound by these Terms.

3.5 Right to Refuse Access

Adoraxe reserves the right to refuse access to the Services where it reasonably believes that a User lacks the authority or legal capacity required to use the Services.

4. Description of Services

4.1 Overview of the Services

Adoraxe provides a cloud-based software platform designed to facilitate social media management, automation, content synchronization, publishing, analytics, reporting, and related functionality.

4.2 Available Features

The Services may include social media account integrations, automated content publishing, cross-platform content synchronization, content scheduling, analytics and engagement reporting, performance monitoring, account management tools, workflow automation, business account administration, and such additional features as Adoraxe may introduce from time to time.

4.3 Role of Adoraxe

Adoraxe functions as a technology service provider facilitating the publication, synchronization, and management of User Content across Connected Accounts and Third-Party Platforms.

Adoraxe does not create, own, sponsor, endorse, or assume responsibility for User Content.

4.4 Content Review Disclaimer

Adoraxe does not independently review, verify, monitor, endorse, or guarantee the legality, accuracy, reliability, or appropriateness of User Content.

4.5 Service Modifications

Adoraxe reserves the right to modify, suspend, discontinue, or replace any feature of the Services at any time without liability.

5. Account Registration and Security

5.1 Account Registration

Certain features of the Services may require registration of an Account.

5.2 Accurate Information

In creating an Account, you agree to provide accurate, complete, and current information.

5.3 Updating Account Information

You shall maintain and promptly update your Account information as necessary to ensure its accuracy.

5.4 Account Credentials and Security

You are solely responsible for maintaining the confidentiality of your login credentials and for restricting access to your Account.

5.5 Responsibility for Account Activity

You accept responsibility for all activities occurring under your Account, whether authorized by you or not, unless caused solely by Adoraxe’s gross negligence or wilful misconduct.

5.6 Security Notifications

You shall promptly notify Adoraxe upon becoming aware of any unauthorized use of your Account, suspected security breach, compromise of authentication credentials, or unauthorized access to Connected Accounts.

5.7 Limitation of Liability

Adoraxe shall not be liable for losses arising from your failure to maintain adequate Account security.

6. Connected Accounts and Authorization

6.1 Connecting Accounts

In order to utilize certain Services, Users may connect one or more Connected Accounts through official authorization mechanisms provided by Third-Party Platforms.

6.2 Authorization Methods

Such authorization mechanisms may include OAuth authentication, API permissions, delegated access, authorization tokens, access credentials, or other connection methods approved by the applicable Third-Party Platform.

6.3 User Authorization

By connecting a Connected Account, the User expressly authorizes Adoraxe to access, retrieve, process, store, display, transmit, synchronize, publish, and manage data, content, and information made available through the permissions granted by the User.

6.4 Scope of Permissions

Such permissions may include access to profile information, account identifiers, media files, posts and publications, videos and photographs, analytics and insights, engagement statistics, publishing permissions, administrative permissions, and any additional functionality authorized by the User.

6.5 Technical Credentials

The User acknowledges that Adoraxe may maintain access tokens, authorization credentials, or similar technical credentials necessary for ongoing operation of authorized Services.

6.6 Passwords

Adoraxe does not intentionally require Users to provide passwords associated with Third-Party Platforms unless expressly disclosed.

6.7 Revocation of Authorization

The User may revoke authorizations at any time through the relevant Third-Party Platform or through functionality provided within the Services.

6.8 Effect of Revocation

Revocation of permissions may result in reduced functionality, interruption of automation services, or termination of certain Service features.

7. User Instructions and Automation Authorization

7.1 Automation Rules

A fundamental feature of the Services is the ability of Users to establish Automation Rules governing content publication, synchronization, scheduling, distribution, and account management activities.

7.2 User Authorization

By creating, enabling, or maintaining Automation Rules, the User expressly instructs and authorizes Adoraxe to perform actions on the User’s behalf in accordance with such configurations.

7.3 Authorized User Actions

Actions performed by Adoraxe pursuant to User-configured Automation Rules shall be deemed actions authorized, approved, and directed by the User.

7.4 Automated Activities

Adoraxe may, in accordance with User-configured settings, retrieve content from source platforms, publish content to destination platforms, synchronize content between platforms, schedule future publications, generate reports and analytics, and perform other authorized automation activities.

7.5 Automated Execution

The User acknowledges that automation may occur without further manual review, confirmation, or approval where previously authorized through Automation Rules.

7.6 User Responsibility

The User remains solely responsible for reviewing, configuring, updating, and monitoring all Automation Rules.

7.7 Limitation of Responsibility

Adoraxe shall not be responsible for outcomes resulting from Automation Rules established, approved, or maintained by the User.

8. User Content

8.1 Ownership of User Content

Users retain all right, title, and interest in and to User Content.

8.2 No Transfer of Ownership

Nothing contained in these Terms shall transfer ownership of User Content to Adoraxe.

8.3 Licence Granted to Adoraxe

Subject to these Terms, the User grants Adoraxe a worldwide, non-exclusive, royalty-free, revocable, and sublicensable licence to access, host, process, store, reproduce, transmit, display, synchronize, distribute, format, adapt, compress, transcode, and publish User Content for purposes of operating, maintaining, and providing the Services.

8.4 Technical Modifications

The foregoing licence includes the right to perform technical modifications necessary to ensure compatibility with Connected Accounts and Third-Party Platforms.

8.5 User Representations and Warranties

The User represents and warrants that:

  • The User owns or controls all rights necessary for use of the User Content
  • The User possesses all required licences, permissions, and consents
  • The User Content does not infringe any intellectual property, privacy, or other legal rights of any person
  • Publication and distribution of the User Content through the Services is lawful

8.6 User Responsibility

The User shall remain solely responsible for all User Content and all consequences arising from its publication, distribution, synchronization, or use.

9. Subscription Plans and Service Tiers

9.1 Subscription Plans

Access to certain Services may require the purchase of a Subscription Plan. Adoraxe may offer various Subscription Plans, including free trial, individual, professional, business, enterprise, or custom plans.

9.2 Features and Functionality

Features, functionality, usage limits, supported integrations, analytics capabilities, automation limits, storage capacities, and support levels may vary depending on the Subscription Plan selected by the User.

9.3 Changes to Subscription Plans

Adoraxe reserves the right to introduce, modify, replace, suspend, or discontinue any Subscription Plan at any time, provided that such changes shall not materially reduce the functionality of an active paid subscription during its then-current billing period except where required by law, security, platform dependency, or force majeure.

9.4 Usage Limitations

Certain Services may be subject to usage limitations, including limits on connected accounts, posts, automation workflows, storage, API requests, team members, analytics history, or other resources.

9.5 Monitoring and Fair Usage

Adoraxe reserves the right to monitor usage and enforce reasonable usage limitations to ensure platform stability, security, and fair allocation of resources.

10. Free Trials

10.1 Availability of Free Trials

Adoraxe may offer free trial periods to eligible Users for the purpose of evaluating the Services.

10.2 Trial Conditions

Unless otherwise specified, free trials are intended solely for evaluation purposes and may be subject to feature restrictions, usage limitations, or other conditions determined by Adoraxe.

10.3 Changes to Trial Programs

Adoraxe reserves the right to modify, suspend, or terminate any free trial program at any time without notice.

10.4 Automatic Conversion to Paid Subscription

Where payment information is required at the commencement of a free trial, the User authorizes Adoraxe or its designated payment processor to automatically charge the applicable subscription fee upon expiration of the trial period unless cancelled prior to renewal.

10.5 User Responsibility

Users shall remain responsible for reviewing trial expiration dates and managing subscription settings.

10.6 Refunds Following Trial Expiry

Adoraxe shall have no obligation to provide refunds arising from a User’s failure to cancel a trial prior to automatic conversion into a paid subscription except where required by applicable law.

11. Fees, Billing and Payments

11.1 Subscription Fees

Subscription fees shall be charged in accordance with the pricing and billing terms displayed at the time of purchase.

11.2 Advance Payment

All fees are payable in advance unless otherwise agreed in writing.

11.3 Payment Authorization

The User authorizes Adoraxe and its designated payment processors to charge all applicable fees, taxes, and recurring subscription charges to the payment method provided.

11.4 Payment Information

Users shall maintain valid and current payment information at all times.

11.5 Failed Payments

Failure to provide valid payment information may result in suspension, downgrade, or termination of Services.

11.6 Pricing Changes

Adoraxe reserves the right to revise pricing, subscription fees, or billing structures at any time. Changes shall apply prospectively and shall not affect fees already paid for the current subscription period.

11.7 Taxes

Users shall remain responsible for all taxes, duties, levies, and governmental charges arising from their use of the Services, excluding taxes imposed on Adoraxe’s income.

12. Automatic Renewals

12.1 Automatic Renewal

Unless otherwise cancelled in accordance with these Terms, Subscription Plans shall automatically renew at the conclusion of each applicable subscription period.

12.2 Recurring Charges Authorization

By purchasing a Subscription Plan, the User expressly authorizes recurring charges to the designated payment method until cancellation.

12.3 Renewal Charges

Renewal charges shall be assessed using the payment method on file at the then-current subscription rate.

12.4 Cancellation

Users may cancel automatic renewal through their account settings or by contacting Adoraxe support prior to the next renewal date.

12.5 Effective Date of Cancellation

Cancellation shall become effective at the conclusion of the current billing cycle unless otherwise specified.

13. Refunds and Cancellations

13.1 Refund Policy

Except where required by applicable law or expressly stated otherwise by Adoraxe, all fees paid for Subscription Plans are non-refundable.

13.2 Non-Refundable Circumstances

No refunds shall be issued for partial subscription periods, unused Services, account downgrades, feature limitations, Third-Party Platform restrictions, or user dissatisfaction with engagement, reach, impressions, followers, or business outcomes.

13.3 Outstanding Payment Obligations

Cancellation of a Subscription Plan shall not relieve the User of any payment obligations already incurred.

13.4 Discretionary Refunds

Adoraxe may, in its sole discretion and without creating any obligation, provide refunds, credits, or service adjustments on a case-by-case basis.

14. Privacy and Data Processing

14.1 Privacy Commitment

Adoraxe respects the privacy of its Users and processes personal information in accordance with its Privacy Policy.

14.2 Data Processing Authorization

By using the Services, the User acknowledges and agrees that Adoraxe may collect, process, store, transfer, and otherwise use information necessary for providing, maintaining, improving, and securing the Services.

14.3 Categories of Information

Such information may include account information, profile information, email addresses, authentication credentials and authorization tokens, content and media files, engagement metrics, analytics data, technical usage information, and information obtained through authorized Third-Party Platform integrations.

14.4 Third-Party Service Providers

The User acknowledges that certain information may be processed by third-party service providers acting on behalf of Adoraxe.

14.5 Aggregated and De-Identified Data

Adoraxe may use aggregated, anonymized, or de-identified information for analytics, product improvement, security monitoring, statistical reporting, and business operations.

14.6 Security Measures

Adoraxe shall implement commercially reasonable administrative, technical, and organizational measures designed to protect information processed through the Services.

14.7 Security Disclaimer

No system, network, transmission method, or storage mechanism can be guaranteed to be completely secure.

14.8 Compliance with Applicable Law

Adoraxe shall process personal data in accordance with applicable Indian law, including the Digital Personal Data Protection Act, 2023, as and when in force.

14.9 Consent-Based Processing

Where consent is relied upon, such consent shall be free, specific, informed, unconditional, and unambiguous and shall be obtained through clear affirmative action.

14.10 Withdrawal of Consent

Users may withdraw consent at any time, subject to legal or contractual restrictions and the consequences of withdrawal applicable under law.

14.11 Processing Without Consent

Adoraxe may process personal data without consent where permitted by applicable law, including for performance of this contract, compliance with law, security, fraud prevention, or other lawful uses.

14.12 Privacy Notices

Adoraxe shall provide notice describing the personal data collected, the purpose of processing, and the manner of exercising user rights or raising grievances, as required by law.

14.13 User Rights

To the extent applicable, Users may request access, correction, completion, updating, erasure, or grievance redressal in relation to their personal data by contacting Adoraxe.

14.14 Cross-Border Transfers

Cross-border transfers, if any, shall be handled in accordance with applicable law and any restrictions imposed by the Government of India.

15. Analytics, Insights and Reporting

15.1 Analytics and Reporting Features

The Services may provide analytics, engagement metrics, performance reports, audience information, trends, recommendations, and related data obtained from Connected Accounts and Third-Party Platforms.

15.2 Informational Purpose

Such information is provided for informational purposes only.

15.3 No Warranty of Accuracy

Adoraxe does not warrant the completeness, accuracy, reliability, availability, or timeliness of analytics information supplied by Third-Party Platforms.

15.4 Platform Limitations

Users acknowledge that analytics may vary across platforms and may be subject to delays, revisions, limitations, or inaccuracies beyond Adoraxe’s control.

15.5 Limitation of Responsibility

Adoraxe shall not be responsible for decisions, actions, or business outcomes resulting from reliance upon analytics or reporting information.

16. International Users

16.1 Global Access

The Services may be accessed from jurisdictions throughout the world.

16.2 Compliance with Local Laws

Users accessing the Services from jurisdictions outside India do so at their own initiative and remain responsible for compliance with local laws.

16.3 No Jurisdictional Representation

Adoraxe makes no representation that the Services are appropriate, available, or compliant in every jurisdiction.

16.4 Cross-Border Processing

Users acknowledge that information may be processed, transferred, stored, or accessed in jurisdictions different from the User’s country of residence.

16.5 Data Protection Compliance

To the extent applicable, Adoraxe shall endeavor to process personal information in accordance with applicable data protection laws, including requirements relating to cross-border transfers.

17. Third-Party Platforms and Dependencies

17.1 Platform Dependencies

The Services depend substantially upon integrations with Third-Party Platforms.

17.2 Independent Platforms

Adoraxe does not own, control, operate, or maintain Third-Party Platforms.

17.3 Platform Changes

Third-Party Platforms may modify APIs, permissions, developer policies, rate limits, access requirements, features, or functionality at any time without notice.

17.4 Limitation of Liability

Adoraxe shall not be liable for any interruption, delay, limitation, content removal, account restriction, account suspension, API change, service degradation, or other action resulting from the conduct, policies, or technical operations of any Third-Party Platform.

17.5 Continued Functionality

The User acknowledges that continued functionality of certain Services may depend upon permissions and integrations made available by Third-Party Platforms.

17.6 Compatibility Disclaimer

Adoraxe does not guarantee uninterrupted compatibility with any Third-Party Platform.

17.7 User Compliance Obligations

Users remain solely responsible for maintaining compliance with all applicable terms, community standards, developer policies, advertising requirements, and platform rules imposed by Third-Party Platforms.

17.8 Platform Restrictions and Losses

Where a Third-Party Platform suspends, terminates, restricts, or otherwise limits access to a Connected Account, Adoraxe shall not be responsible for any resulting loss of content, data, functionality, audience, engagement, revenue, business opportunities, or other damages.

18. User Responsibilities and Obligations

18.1 Lawful Use

The User acknowledges that the Services are intended solely for lawful and authorized purposes and agrees to use the Services responsibly, ethically, and in compliance with all applicable laws, regulations, and contractual obligations.

18.2 User Responsibility

The User shall remain solely responsible for:

  • All activities conducted through their Account
  • All Connected Accounts linked to the Services
  • All User Content published, uploaded, synchronized, distributed, or managed through the Services
  • All Automation Rules configured by the User
  • Compliance with applicable laws and regulations
  • Compliance with all policies, community guidelines, and developer requirements imposed by Third-Party Platforms

18.3 Accuracy of Information

The User shall ensure that all information provided to Adoraxe remains accurate, complete, and current at all times.

18.4 Updating Information

The User shall promptly update any information that becomes inaccurate or outdated.

18.5 Cooperation with Investigations

The User shall cooperate with Adoraxe in connection with investigations concerning misuse, security incidents, legal requests, or compliance obligations.

19. Acceptable Use Policy

19.1 Permitted Use

The User shall not use the Services in any manner that:

  • Violates applicable law
  • Infringes the rights of any third party
  • Interferes with the operation of the Services
  • Threatens the security or integrity of the Services
  • Damages Adoraxe’s reputation or business interests
  • Exposes Adoraxe to legal, regulatory, or financial liability

19.2 Prohibited Activities

Without limiting the foregoing, Users shall not:

  • Impersonate another person or entity
  • Provide false or misleading information
  • Attempt to gain unauthorized access to any system or account
  • Circumvent security measures or authentication mechanisms
  • Interfere with servers, networks, or infrastructure
  • Exploit vulnerabilities in the Services
  • Distribute malware, ransomware, spyware, viruses, or other malicious code
  • Engage in fraudulent activities
  • Manipulate analytics or engagement metrics
  • Harvest, scrape, or collect data without authorization
  • Use the Services in a manner that violates Third-Party Platform policies
  • Assist others in engaging in prohibited conduct

19.3 Enforcement

Adoraxe reserves the right to investigate suspected violations and take any action reasonably necessary to protect the Services, its users, and its business interests.

20. Prohibited Content

20.1 Content Restrictions

Users shall not upload, publish, synchronize, distribute, transmit, or otherwise make available through the Services any Content that:

  • Is unlawful
  • Infringes copyrights, trademarks, patents, trade secrets, or other intellectual property rights
  • Violates privacy rights, publicity rights, or confidentiality obligations
  • Is defamatory, libelous, or misleading
  • Promotes illegal activities
  • Constitutes fraud or misrepresentation
  • Contains malicious code
  • Encourages violence, terrorism, or criminal conduct
  • Contains unlawful hate speech or discriminatory material
  • Violates sanctions, export control laws, or governmental restrictions
  • Otherwise exposes Adoraxe to legal or regulatory liability

20.2 Content Review and Removal

Adoraxe shall not be obligated to review User Content but reserves the right to remove, disable access to, restrict, or investigate any Content where reasonably necessary.

20.3 No Ongoing Monitoring Obligation

Adoraxe’s decision to remove or not remove any Content shall not create any obligation to monitor future Content.

21. User Warranties and Representations

21.1 User Warranties

The User represents, warrants, and undertakes that:

  • All information provided to Adoraxe is accurate and complete
  • The User possesses all necessary rights and authorizations required to use the Services
  • All Connected Accounts are lawfully controlled by the User
  • All permissions granted to Adoraxe are valid and enforceable
  • User Content is lawful and does not infringe any third-party rights
  • Use of the Services will comply with applicable laws and regulations
  • The User has obtained all necessary consents required for processing any personal information contained in User Content
  • The User shall not use the Services in a manner that could expose Adoraxe to legal, financial, or reputational harm

21.2 Survival of Warranties

These warranties shall survive termination of the Services.

22.3 Limited License

Subject to compliance with these Terms, Adoraxe grants the User a limited, non-exclusive, non-transferable, and revocable licence to access and use the Services solely for their intended purposes.

22.4 Restrictions on Use

The User shall not:

  • Copy, modify, or create derivative works of the Services
  • Reverse engineer, decompile, or disassemble any portion of the Services
  • Attempt to discover source code
  • Remove proprietary notices
  • Commercially exploit the Services except as expressly permitted
  • Use Adoraxe intellectual property without prior written authorization

22.5 Unauthorized Use

Any unauthorized use of Adoraxe intellectual property may result in immediate suspension or termination of access and may give rise to legal remedies.

23. Feedback and Suggestions

23.1 Submission of Feedback

Users may voluntarily provide comments, suggestions, ideas, recommendations, feedback, or improvement proposals relating to the Services ("Feedback").

23.2 Voluntary Nature of Feedback

The User acknowledges that Feedback is provided voluntarily and without expectation of compensation.

23.3 Rights Granted to Adoraxe

The User grants Adoraxe a perpetual, irrevocable, worldwide, royalty-free, transferable, and sublicensable right to use, modify, implement, commercialize, and otherwise exploit Feedback for any lawful purpose.

23.4 No Obligation to Credit or Compensate

Adoraxe shall have no obligation to credit, compensate, or notify the User regarding the use of Feedback.

24. Monitoring and Enforcement

24.1 Monitoring Activities

Adoraxe reserves the right, but assumes no obligation, to monitor use of the Services for purposes including security, fraud prevention, abuse detection, regulatory compliance, service improvement, and enforcement of these Terms.

24.2 Investigations and Cooperation

Adoraxe may investigate suspected violations of these Terms and may cooperate with law enforcement agencies, regulators, courts, or governmental authorities as required by law.

24.3 Disclosure of Information

Adoraxe may preserve and disclose information where reasonably necessary to comply with legal obligations, protect the rights or safety of Adoraxe, protect other users, investigate fraud, abuse, or misconduct, or enforce these Terms.

25. Suspension of Services

25.1 Grounds for Suspension

Adoraxe may suspend, restrict, disable, or limit access to the Services where reasonably necessary to:

  • Investigate suspected violations of these Terms
  • Protect the security, integrity, or availability of the Services
  • Comply with legal or regulatory obligations
  • Prevent fraud, abuse, or unauthorized activities
  • Protect Adoraxe, its users, or Third-Party Platforms from harm
  • Address technical, operational, or security concerns

25.2 Immediate Suspension

Suspension may occur with or without prior notice where circumstances reasonably require immediate action.

25.3 Limitation of Liability

Adoraxe shall not be liable for losses arising from lawful suspensions implemented pursuant to this Section.

26. Termination

26.1 User Termination Rights

Users may terminate their Account at any time through available account settings or by contacting Adoraxe support.

26.2 Adoraxe Termination Rights

Adoraxe may terminate or suspend access to the Services immediately upon notice where:

  • The User materially breaches these Terms
  • The User engages in unlawful conduct
  • The User exposes Adoraxe to legal, regulatory, or financial risk
  • Continued provision of Services becomes impractical or unlawful
  • Adoraxe reasonably determines that termination is necessary to protect its legitimate business interests

26.3 Consequences of Termination

Upon termination:

  • The User’s right to access and use the Services shall immediately cease
  • Adoraxe may disable access to Connected Accounts
  • Adoraxe may delete or archive information in accordance with its retention policies
  • Outstanding payment obligations shall remain payable
  • Provisions intended to survive termination shall remain in effect

26.4 Survival of Rights and Remedies

Termination shall not limit any rights or remedies available to Adoraxe under applicable law or these Terms.

27. Effect of Termination

27.1 No Continuing Service Obligation

Following termination, Adoraxe shall have no obligation to continue providing the Services.

27.2 Retained Information

The User acknowledges that certain information may remain in backup systems, logs, security archives, legal compliance records, or other systems for a commercially reasonable period.

27.3 Data and Content Loss

Adoraxe shall not be responsible for any loss of data, content, analytics, audience information, automation configurations, or other materials resulting from termination, except where required by applicable law.

27.4 Survival of Provisions

Sections relating to intellectual property, indemnification, limitation of liability, dispute resolution, governing law, and all provisions intended by their nature to survive shall continue in full force and effect.

28. Disclaimer of Warranties

28.1 Services Provided "As Is"

THE SERVICES ARE PROVIDED ON AN "AS IS", "AS AVAILABLE" AND "WITH ALL FAULTS" BASIS to the maximum extent permitted by applicable law.

28.2 No Warranties

ADORAXE MAKES NO REPRESENTATION, WARRANTY, OR GUARANTEE OF ANY KIND, whether express, implied, statutory, or otherwise, including any implied warranties of merchantability, fitness for a particular purpose, title, non-infringement, accuracy, reliability, quality, availability, or performance.

28.3 Service Availability Disclaimer

ADORAXE DOES NOT WARRANT that the Services will be uninterrupted, error-free, always available, secure, free from vulnerabilities, compatible with all Third-Party Platforms, or that the Services will meet the User’s expectations or requirements.

28.4 No Performance Guarantees

ADORAXE DOES NOT GUARANTEE increased followers, improved engagement, improved reach, increased revenue, improved conversion rates, increased impressions, improved brand performance, or any particular commercial or marketing outcome.

28.5 External Factors

Users acknowledge that social media performance depends upon numerous factors beyond Adoraxe’s control, including platform algorithms, audience behavior, competitor activity, content quality, market conditions, and platform policies.

29. Service Interruptions

29.1 No Guarantee of Continuous Service

Adoraxe does not guarantee continuous or uninterrupted operation of the Services.

29.2 Causes of Interruptions

The Services may be suspended or interrupted due to:

  • System maintenance
  • Security updates
  • Software changes
  • Third-Party Platform outages
  • Internet failures
  • Cybersecurity incidents
  • Force majeure events
  • Other reasons beyond Adoraxe’s reasonable control

29.3 Limitation of Responsibility

Adoraxe shall not be liable for losses arising from temporary or permanent interruption of the Services.

30. Limitation of Liability

30.1 Exclusion of Certain Damages

To the maximum extent permitted by law, Adoraxe, its Affiliates, officers, directors, shareholders, employees, consultants, contractors, agents, licensors, and service providers shall not be liable for any indirect, incidental, consequential, exemplary, special, or punitive damages.

30.2 Excluded Losses

Without limiting the foregoing, Adoraxe shall not be liable for:

  • Loss of profits or revenue
  • Loss of business opportunities
  • Loss of goodwill or reputation
  • Loss of followers, audience, or engagement
  • Loss of data
  • Business interruption
  • Cost of substitute services
  • Any other indirect or consequential loss

30.3 Liability Cap

To the maximum extent permitted by law, Adoraxe’s aggregate liability arising out of or relating to the Services shall not exceed the total fees actually paid by the User during the twelve (12) months immediately preceding the event giving rise to the claim.

30.4 Free User Liability Limit

If the User has not paid any fees to Adoraxe, Adoraxe’s maximum liability shall not exceed INR 5,000.

30.5 Applicability

The limitations set forth in this Section shall apply regardless of the theory of liability and even if Adoraxe has been advised of the possibility of such damages.

31. User Indemnification

31.1 Indemnification Obligation

The User shall defend, indemnify, and hold harmless Adoraxe, its Affiliates, officers, directors, employees, consultants, shareholders, representatives, and agents from and against any claims, demands, actions, proceedings, losses, damages, penalties, liabilities, costs, and expenses arising out of or relating to:

  • User Content
  • Connected Accounts
  • Violation of these Terms
  • Infringement of copyrights, trademarks, or other intellectual property rights
  • Defamation claims
  • Privacy claims
  • Publicity rights claims
  • Platform policy violations
  • Regulatory investigations or governmental proceedings
  • Misuse of the Services
  • Negligence, fraud, or misconduct of the User

31.2 Defense Control

Adoraxe reserves the right to assume exclusive control of the defense of any matter subject to indemnification.

32. Claims Limitation Period

32.1 Time Limit for Claims

Any claim or cause of action arising out of or relating to the Services must be commenced within one (1) year after the claim first arose.

32.2 Barred Claims

Any claim not commenced within such period shall be permanently barred to the maximum extent permitted by law.

33. Informal Dispute Resolution

33.1 Good Faith Negotiations

Prior to commencing arbitration, the parties shall first attempt to resolve the dispute through good faith negotiations.

33.2 Notice of Dispute

The complaining party shall provide written notice of the dispute setting forth sufficient details of the claim.

33.3 Resolution Period

The parties shall have thirty (30) days to attempt resolution before arbitration may be commenced.

34. Binding Arbitration

34.1 Arbitration Requirement

Any dispute, controversy, or claim arising out of or relating to these Terms, the Services, or the relationship between the parties shall be finally resolved by binding arbitration.

34.2 Governing Arbitration Law

The arbitration shall be governed by the Arbitration and Conciliation Act, 1996, as amended from time to time.

34.3 Composition of Tribunal

The arbitral tribunal shall consist of a sole arbitrator.

34.4 Appointment of Arbitrator

The sole arbitrator shall be appointed mutually by the parties, failing which in accordance with applicable law.

34.5 Seat of Arbitration

The seat and legal place of arbitration shall be Mumbai, Maharashtra, India.

34.6 Language

The language of the arbitration shall be English.

34.7 Conduct of Hearings

The arbitrator may conduct hearings virtually, physically, or through hybrid means.

34.8 Available Remedies

The arbitrator shall have authority to award all remedies available under applicable law.

35. Class Action Waiver

35.1 Individual Resolution of Disputes

To the maximum extent permitted by law, all disputes shall be resolved solely on an individual basis.

35.2 Waiver of Collective Proceedings

Users shall not participate in class actions, collective actions, representative actions, mass claims, or consolidated proceedings unless required by applicable law.

36. Mass Arbitration Procedure

36.1 Definition of Mass Arbitration

If twenty-five (25) or more claims involving common questions of law or fact are filed against Adoraxe by the same or coordinated counsel, the parties agree that such claims shall constitute a mass arbitration.

36.2 Batch Processing

Mass arbitration claims may be processed in batches of claims to promote efficiency and reduce costs.

36.3 Stay of Claims

Claims not included in an initial batch may be stayed pending resolution of earlier batches.

36.4 Purpose of Procedure

This procedure is intended to ensure fair and efficient resolution of multiple related claims.

37. Governing Law

37.1 Applicable Law

These Terms shall be governed by and construed in accordance with the laws of India without regard to conflict of law principles.

37.2 Jurisdiction

Subject to the arbitration provisions herein, the courts at Mumbai, Maharashtra shall have exclusive jurisdiction over all matters relating to these Terms.

38. Interim Relief

38.1 Right to Seek Equitable Remedies

Nothing in these Terms shall prevent Adoraxe from seeking temporary, preliminary, or permanent injunctive relief, specific performance, or other equitable remedies before a court of competent jurisdiction.

38.2 Irreparable Harm

The User acknowledges that unauthorized use of the Services or infringement of Adoraxe’s intellectual property rights may cause irreparable harm for which monetary damages may be inadequate.

39. Force Majeure

39.1 Events Beyond Reasonable Control

Adoraxe shall not be liable for any failure or delay in performance resulting from events beyond its reasonable control.

39.2 Force Majeure Events

Such events may include:

  • Natural disasters
  • Acts of God
  • Pandemics and epidemics
  • Government actions
  • War or civil disturbances
  • Internet failures
  • Telecommunication failures
  • Cyberattacks
  • Third-Party Platform outages
  • Power failures
  • Other unforeseeable events beyond reasonable control

40. Assignment

40.1 Restrictions on Assignment by Users

Users may not assign or transfer their rights or obligations under these Terms without the prior written consent of Adoraxe.

40.2 Assignment by Adoraxe

Adoraxe may assign or transfer its rights and obligations without restriction in connection with a merger, acquisition, restructuring, sale of assets, or corporate reorganization.

41. Severability

41.1 Validity of Remaining Provisions

If any provision of these Terms is held invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.

42. Waiver

42.1 No Waiver of Rights

Failure by Adoraxe to enforce any right or provision shall not constitute a waiver of such right or provision.

43. Entire Agreement

43.1 Complete Agreement

These Terms, together with the Privacy Policy, Cookie Policy, and other policies referenced herein, constitute the entire agreement between the parties.

43.2 Superseding Effect

These Terms supersede all prior or contemporaneous agreements, communications, representations, and understandings relating to the subject matter hereof.

44. Contact Information

Adoraxe Private Limited
Registered Office:
INNOV8, RCity, 4th Floor,
RCity Offices,
Lal Bahadur Shastri Marg,
Ghatkopar,
Mumbai, Maharashtra 400086,
India

Website: https://adoraxe.com
Legal & Compliance: accounts@adoraxe.com
Customer Support: support@adoraxe.com

45. Privacy, Data Protection and Digital Personal Data

45.1 Compliance with Data Protection Laws

Adoraxe respects the privacy of its Users and is committed to processing personal information in accordance with applicable laws, including the Digital Personal Data Protection Act, 2023, together with any rules, regulations, amendments, notifications, or governmental directions issued thereunder.

45.2 Processing of Personal Information

By accessing or using the Services, the User acknowledges and agrees that Adoraxe may collect, store, use, share, transfer, process, and erase personal information and Digital Personal Data to the extent reasonably necessary for the operation, maintenance, security, improvement, and provision of the Services.

45.3 Categories of Information

Information processed may include:

  • Account registration details
  • Contact information
  • Authentication credentials and authorization tokens
  • Profile and Connected Account information
  • Content and media files
  • Analytics and engagement information
  • Technical usage and device information
  • Communication records
  • Other information lawfully obtained through authorized use of the Services

45.4 Consent and Notice

Where required by law, Adoraxe shall obtain valid user consent through clear affirmative action after providing notice regarding the categories of personal data processed, the purposes of processing, available rights, and grievance redressal mechanisms.

45.5 Withdrawal of Consent

Users may withdraw consent at any time, subject to legal obligations, contractual requirements, and the consequences of such withdrawal under applicable law. Withdrawal may affect certain Service functionalities.

45.6 Processing Without Consent

Adoraxe may process personal information without consent where permitted by law, including for contract performance, legal compliance, fraud prevention, cybersecurity, dispute resolution, enforcement of these Terms, and protection of users.

45.7 User Responsibilities

Users represent and warrant that they possess all necessary rights, permissions, authorizations, and lawful bases required for the collection, use, disclosure, and processing of personal information made available through the Services and shall be solely responsible for obtaining all required consents.

45.8 Security Measures

Adoraxe shall implement commercially reasonable administrative, technical, physical, and organizational safeguards designed to protect personal information and Digital Personal Data. However, no method of transmission or storage can guarantee absolute security.

45.9 Data Breach Response

In the event of a personal data breach or security incident, Adoraxe may investigate, contain, mitigate, and remediate the incident and provide notifications where required by applicable law.

45.10 User Rights

Subject to applicable law, Users may exercise rights relating to access, correction, completion, updating, erasure, consent withdrawal, grievance redressal, and nomination by contacting Adoraxe through the channels specified in the Privacy Policy.

45.11 Third-Party Service Providers

Adoraxe may engage third-party providers including cloud infrastructure providers, subprocessors, payment processors, analytics providers, communication providers, and technology partners. Such parties may process information only to the extent reasonably necessary to perform their services and subject to appropriate safeguards.

45.12 International Processing and Transfers

Personal information may be processed, stored, accessed, or transferred outside India where permitted by applicable law and subject to applicable restrictions or governmental requirements.

45.13 Data Retention

Adoraxe may retain personal information and Digital Personal Data for as long as reasonably necessary to fulfil business purposes, comply with legal obligations, maintain security records, resolve disputes, enforce agreements, and protect legitimate interests.

45.14 Deletion and Anonymization

Upon expiry of applicable retention periods, Adoraxe may delete, anonymize, or irreversibly de-identify personal information in accordance with internal retention policies and applicable law.

45.15 Grievance Redressal

Adoraxe shall maintain an appropriate grievance redressal mechanism for addressing concerns relating to personal information and Digital Personal Data. Details of the Grievance Officer shall be made available through the Privacy Policy.

45.16 Statutory Rights

Nothing in these Terms shall be construed as limiting any statutory rights available to Data Principals under applicable law.

45.17 Privacy Policy Incorporation

Additional information regarding Adoraxe’s collection, processing, storage, sharing, retention, and protection of personal information is set out in the Privacy Policy, which forms an integral part of these Terms and is incorporated herein by reference.